Repair Shop Times - News for the Automotive Repair Industry

Posts Tagged ‘coupons’

Industry News

January 26, 2010

Customers Keep Redeeming Coupons!

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This year consumers redeemed 3.3 billion coupons compared to last year’s 2.6 billion!  Marketers embraced the behavioral shift, distributing 367 billion coupons in total — the highest number on record since Inmar began tracking coupon use in ‘88. Read the article “Amount of coupons issued, used jumped in 2009“.  As an auto repair shop owner, whether you use coupons or not, it is a fact that more people are shopping “smarter” during this economic time.  Tell your customers about deals and offers your shop has.  To use your website to promote these deals, contact us!

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Industry News

September 28, 2009

COUPON USAGE DURING A RECESSION

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Here at Repair Shop Websites, we have seen that our customers want to offer coupons on their websites more than ever. It is important for customers to see that you, the shop owner, understand that they want GREAT service and GREAT deals at the same time.  This is true outside of the auto repair industry. Here are some helpful hints from an expert, Rhonda Hiltbrand of NWZ WORX Multimedia.

According to Nielsen, 61% of consumers are:

  • 22% are using coupons/ looking for sales
  • 13% are buying in bulk
  • 11% are switching to private label brands
  • 8% are brand disloyal
  • 7% are…

Uncategorized

September 1, 2009

JM Tire in Trinidad, CO 81082

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JM Tire has current Money Saving Specials for your auto repair right now! If you are in Trinidad, CO area then you need to get your vehicle repaired and serviced where it is money well-spent. This shop has experienced, trained, and certified staff members that you can rely on.

http://www.jmtireandautorepair.com/index.html

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Industry News

August 12, 2009

Auto Repair and the “Mom Market”

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Repair Shop Websites presents this NXZ WORX Marketing Tip:

The “Mom Market” is getting more complex and more difficult to market to.  Add in the diverse ages of first time moms, careers and an ethically diverse population and it can be a challenge.  That is why it is vitally important to “know your area.”  Moms make up 44% of the women’s market.  25 million mothers with children at home work at a paying job.  These moms get credit for spending funds on:

  • 55% consumer electronics
  • 51% food
  • 49% health & beauty
  • 48% home furnishings
  • 47% clothing

Moms are Internet saavy and use it…