Repair Shop Times - News for the Automotive Repair Industry

Posts Tagged ‘Repair Shop Websites’

Industry News

March 9, 2010

Who are the ‘minority’ that accounts for 85% of all consumer purchases?

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Women buy 60 percent of all new cars and 53 percent of used cars, and spend $300 billion annually keeping their cars repaired, and yet, a recent study of 200 Chicago car dealerships by economists Ian Ayres and Peter Siegelman shows that women usually get higher price quotes than men do.

 

 Overall most women liken buying a car to having a tooth pulled. It is not like most of her other retail shopping experiences at all and many women do love to shop. With all that buying power women resent not being taken seriously at the…

Industry News

February 15, 2010

Car Repair Shops Should Prepare Now for Changes in Market

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In an informative study released in January by the Earth Policy Institute, or EPI, new trends were noted with regard to vehicle sales and ownership in recent years.  With more cars than licensed drivers in the US now, as well as an increase in the number of public transportation options becoming available, repair shops must be aware and begin preparing now in order to stay competitive in their markets.  These changing times call for repair shops making changes and gaining an edge over competition.  Visit Repair Shop Websites to learn how we help automotive shops market…

Industry News

February 10, 2010

Tire Monkey packs WWW punch into local biz

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While the Internet offers access to virtually every type of merchandise, some products’ distant origins translate into high shipping rates and late delivery dates for consumers as well as lost revenue for consumers’ communities.

But what if the Internet functioned as an e-sourcing tool to locate desired items within a consumer’s own neighborhood and thus supported local businesses?  With the help of MyTireMonkey.com, it actually does.

 

The leading online tire wholesaler has developed a revolutionary business model harnessing the power of the World Wide Web to connect shoppers with tire distributors and retail dealers local to them.…

Industry News

January 27, 2010

Repair Shop Owners: How do you reach out to your target audience?

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What message does your website send to your auto repair customers? Repair Shop Websites gives automotive shops a site that will represent them in a professional manner at an affordable price.  We focus on reducing incoming phone calls while increasing the amount of foot traffic and cars in your bays.  Our sites are bilingual, educational, and interactive.  To learn more about our offers, visit our examples page.

“Today’s businesses need to offer different channels of communication that includes email, texting, SMS, chat, phone and even video.  Businesses should always ask “how do you wish to be contacted?”…

Industry News

January 26, 2010

Customers Keep Redeeming Coupons!

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This year consumers redeemed 3.3 billion coupons compared to last year’s 2.6 billion!  Marketers embraced the behavioral shift, distributing 367 billion coupons in total — the highest number on record since Inmar began tracking coupon use in ‘88. Read the article “Amount of coupons issued, used jumped in 2009“.  As an auto repair shop owner, whether you use coupons or not, it is a fact that more people are shopping “smarter” during this economic time.  Tell your customers about deals and offers your shop has.  To use your website to promote these deals, contact us!

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Industry News

January 18, 2010

Marketing the Value of Your Automotive Shop

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“Last week was incredibly slow and many of you reported that your car count dropped way off. We have seen this before as many customers are just worn out and spent out after the holidays. Plus, we can’t ignore that there is still a great deal of anxiety over the economy.

I once again want to address online marketing and how we can make an analogy with traditional marketing. According to a new study from the MIT Sloan School of Management, “Online advertising can be much better at targeting certain demographics than its traditional media counterparts, but…

Industry News

January 13, 2010

AutoNet TV – A Repair Shop Websites Partner Feature Story

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When my wife and I were dating in college she had a fancy new sports car and I drove my uncle’s hand-me-down old Buick LeSabre. When we went on dates she wanted us to take her car instead of mine. I must have looked better in her car. I liked my car because it was roomy and could plow through the snow in the winter. Everything worked. I will admit her car gave excitement in the snow. You could do a 360 in the snow when you did not intend to. I remember even going…

Industry News

January 6, 2010

Battery Trouble on the Rise in the Chilly Carolinas

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Thus far in 2010, cars have been working harder across the country as temperatures drop.  Repair Shop Websites advises motorists should consider keeping precautionary tools, such as jumper cables, in their vehicles.  

FOX 8 reports that “AAA Carolinas president and CEO David E. Parsons says the association received 45 percent more calls on Monday related to battery trouble compared to the previous four Mondays.”

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Industry News

December 22, 2009

Quality & Value – Priority for Repair Shop Consumers

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“It used to be much more about price and want.  Now it’s more about value and need. I think it is a much more sophisticated approach to shopping.”

~Guy Blissett, consumer products leader for IBM Institute for Business Value

Automotive repair shop consumers don’t want to spend their money on something that lacks quality for that would be wasting their money.  They aren’t going to do that.  They do want value for their money. While price is a major factor for 83%, 72% site quality as a top priority

I read a lot about “do it yourselfers” being…

Industry News

December 7, 2009

Quick Fixes for Auto Repair Professional to do for Winter

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The cold weather has started to set in across the country. AAA reminds drivers to get your car in gear for the winter by doing a few things for your vehicle in this article

  • Car Battery- Should be fully charged so to be able to start your engine in cold months
  • Brakes- Necessary to operate your car safely on slick roads
  • Tire inflation- Under-inflated tires can be very dangerous

Repair Shop Websites reminds you to get these repairs done by auto repair professionals! Do it yourself fixes are never recommended and often lead to more expensive repairs down the road. Be safe! 

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