What are consumers looking for from their service and repair provider?  The same thing they are looking for from everyone they are spending money with…what is in it for them!  They want you to meet their needs.  They care about how convenient you are, how many certifications you might have and how many bays and awards you have, but mostly they care about how your services benefit them.  Be proud of your accomplishments, but don’t let it ever overshadow what you can do to meet their needs.

 What are they looking for?  Reassurance!

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In the automotive repair industry, this article found by Repair Shop Websites says it is all about trust and problem-solving.  Here are some things that your customers look for and what helps them differentiate between the shop to go to or not. 

1. First, do you help your customers with transporation through a shuttle system or rental car?  This is a major issue for your current and potential customers.  If not, you should always aim for one day service.  Early and late hours will also help increase the traffic to your repair shop…